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Masterminded

Inspiring content for smarter car selling.

February 7, 2020
Disruption in the Auto Industry: How Digital is Changing Car Sales
Disruption isn’t new in the auto industry. Brands – and OEMs – rise and fall, new technologies change the game, consumer preferences shift and external factors like interest rates…
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October 25, 2019
2020 Auto Industry Trend Predictions: What’s Next in Auto Sales
U.S. auto industry trends aren’t very positive these days with auto dealers watching forces beyond their control put a damper on dealership sales and profits. But while the global…
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April 12, 2019
Top 3 Auto Industry Trends for Q1 2019
Automotive sales forecasts are leaving many dealers feeling less than optimistic about the future of dealership sales. In order to remain profitable in a flattening market, dealers…
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March 29, 2019
How AI Changes the Auto Industry & Enhances the Dealer Sales Process
When Hollywood considers what artificial intelligence (AI) might look like in the automotive industry, the results range from the “Transformers” movies in which cars and trucks tur…
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January 25, 2019
Big Announcements at the NAIAS Detroit Auto Show
NADA forecasting, automaker partnerships, vehicle debuts and more: We outline the NAIAS 2019 news that matters most to dealers.
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January 18, 2019
What Mattered for Dealers at CES Las Vegas 2019
The 2019 International CES had many announcements of interest to automotive dealers looking toward the future. See what the latest trends mean for dealerships.
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January 11, 2019
How to Prepare Your Dealership for 2019: Auto Industry Trends
New developments in tech and the auto industry offer big opportunities to dealers, but they need to plan ahead. See what the latest trends mean for dealerships.
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November 21, 2018
Giving Thanks at automotiveMastermind
As Thanksgiving approaches, automotiveMastermind reflects on 2018 and all its thankful for, including the relationships we’ve built with our dealer partners.
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November 9, 2018
Inspiration from the Automotive News Leading Women Conference
automotiveMastermind recaps the 2018 Automotive News Leading Women Conference where our team heard from influential and inspirational women in the industry.
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September 7, 2018
Digital Marketing Automation and the Customer Experience
Clear, personal, data-driven communication is the first and most important key to creating a great customer experience.
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