January 1, 2021
3 Ways to Strategize for Dealership Success in 2021
With 2020 behind us, dealership leaders are entering the new year with many important lessons learned on pivoting and keeping their businesses moving forward despite industry disru…
September 18, 2020
Mastermind Gives Back – and Continues Looking Forward
At Mastermind, it’s part of our company culture to go the extra mile to support our dealer partners, our communities and each other – no matter what. This part of our culture has p…
June 19, 2020
The State of Automotive Finance in 2020: What Dealers Need to Know
The state of the automotive finance market, like the rest of the automotive industry, is one of upheaval and complexity. The good news is the automotive industry is beginning to re…
June 12, 2020
US Auto Industry Trends and Outlook 2020 – Auto Industry Roundup
There haven’t been many years in history where the auto industry outlook has gone through such wild swings as 2020. Auto industry trends – and especially auto industry sales trends…
May 11, 2020
How to Keep Sales and Service Connected While Operating Virtually
It’s challenging in the best of times for dealers to keep sales and service connected. When large portions of your auto dealership are operating virtually, it’s even more complicat…
May 1, 2020
Digital Retailing: How to Improve Customer Experience and Sell More Cars
In an era where your dealership’s engagement with prospects and customers increasingly takes place online, how much thought have you given to the customer experience that takes pla…
April 17, 2020
How to Keep Your Dealership’s Employees Positive in an Uncertain Market
It can be hard to figure out how to motivate employees in a business environment with so much uncertainty and so many challenges. As a leader, it’s easy to put all your focus on th…
April 10, 2020
Why Digital Retailing Is More Important Than Ever
Well before COVID-19 disruptions, dealers have long known that the future of automotive retail will increasingly take place online. Automotive retail trends before the pandemic bac…
April 3, 2020
COVID-19’s Impact on the Pre-Owned Vehicle Market: What Dealers Need to Know
One of the many visible impacts that COVID-19 is having on dealerships in the U.S. is the flood of pre-owned, or used, rental cars and other former fleet vehicles hitting the marke…
March 31, 2020
National OEM Incentives to Reignite Your Sales Efforts
If you work for a dealership who is permitted to conduct new car sales amid the COVID-19 pandemic, consider yourself lucky. Many OEMs are putting out very competitive incentives to…
March 27, 2020
What Your Dealership’s BDC Needs to Be Doing Differently
Well before March, Americans were already shopping for new cars online, and the current environment means that trend is going to skyrocket faster than anyone could have predicted.
March 19, 2020
Coronavirus Impact on Auto Sales: What Your Dealership Can Do Now to Prepare
As Americans practice social distancing to contain the spread of COVID-19, the reality is your dealership’s foot traffic will be down in the coming weeks. Paired with potential glo…