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Turn Service Insights into Sales Opportunities

By delivering key insights into service operations, Mastermind’s service-to-sales solutions help dealers seamlessly convert service visits into vehicle sales.

Mastermind automates the process of identifying high-value customers from the service drive, assessing factors like service history, spending patterns and potential for future purchases. This targeted approach helps ensure sales and marketing efforts are concentrated on the customers most likely to buy, streamlining the sales process and increasing operational efficiency.


Maximize Opportunities with a Comprehensive View of Service-to-Sales Operations

Service Portfolio provides dealers with a command center for turning service visits into sales, enabling teams to seize every potential revenue opportunity by proactively identifying, segmenting and prioritizing service-to-sales leads.

Identify service-to-sales opportunities

Easily visualize and segment opportunities in the service drive based on timing, value and customer type.

Work the service drive

Access in-depth service and customer information in a centralized location that combines appointments, repair information and Behavior Prediction Score®.

Conquest service-not-sold customers

Automatically run soft credit pulls on service unsold customers.


Engage and Convert Service-to-Sales Customers

Mastermind streamlines the service-to-sales process, helping teams prepare for upcoming service visits, engage customers in the drive and manage follow-up communications to build trust with customers.

Service-to-Sales Activator

Gain greater visibility into who is servicing at the dealership and deliver prescreen offers to qualified service customers with real-time credit-based information from TransUnion. Learn more

Real-Time Service Arrival Notifications

Engage prospective sales leads in the service drive with intelligent real-time arrival notifications and a live in-the-drive view.

Predictive Marketing

Convert and retain service-to-sales customers with targeted email, digital ads and direct mail communications working in unison.


Fuel Future Sales from the Service Drive

Mastermind enables dealers to create sales demand by engaging prospects in need of service, bringing new buyers into the dealership through the drive.

Service Generator

Identify conquest customers who are likely to need service and are in-market for a new car but have never transacted with your brand. Learn more


Engage high-value recall customers with precise targeting and proactive communications. Learn more

Digital Audiences

Create custom, targeted and results-driven service conquest campaigns to engage prospects across multiple channels. Learn more

Service-to-sales before Mastermind was a struggle. With Mastermind, it allows us to see clearly who our target customer is and why we're contacting them.

Christina Prince Fleet Manager, Puente Hills Mazda

Ready to gain a competitive edge?

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