March 24, 2023
3 Ways Marketing Automation Can Help Dealers Overcome Challenges
Fairly recently, the idea of automating any part of the automotive buying process would have been met with skepticism by many automotive dealers. However, pandemic-driven digitaliz…
March 10, 2023
How Dealerships Can Sell Smarter in 2023
Auto dealers have faced various challenges and opportunities in recent years, from rapid digitalization during the pandemic to seemingly endless inventory shortages even into 2023.
March 3, 2023
How to Increase Your Dealership’s BDC Experience
As inventory levels begin to normalize in 2023, and OEM incentives begin to trickle back, auto dealers are being forced to rethink not only their marketing efforts, but their entir…
December 19, 2022
NADA 2023 Show Preview: EV News That Dealers Should Know
As consumer buying behaviors continue to evolve alongside the automotive industry, it’s important dealers keep a close eye on how car buyers are shopping today — and what they may…
December 2, 2022
How to Improve Customer Experience With Digital Retailing
As your dealership’s engagement with prospects and customers is increasingly taking place online, how much thought have you given to the customer experience that takes place in you…
September 16, 2022
Economic Trends Expected to Shift for Car Dealers in Q4
The ongoing conversations surrounding unexpected shifts in the automotive industry are not likely to slow down anytime soon. As Q3 comes to a close, we take a closer look at the tr…
July 15, 2022
How Predictive Marketing Drives Dealership Customer Retention
Dealers know the ability to provide customers with the best possible experience at your dealership is a component vital to the success of your business. But did you know customer s…
June 30, 2022
Dos & Don’ts of Customer Experience in the Dealership Service Drive
As customer loyalty falls to historic lows, providing an excellent customer experience at your dealership is more important than ever. Loyal customers are rare in today’s market.
June 17, 2022
Guide to Dealership Customer Loyalty
IHS Markit, now S&P Global Mobility, recently reported, “During the past several years loyalty has emerged as one of the most watched metrics in the US new vehicle industry, al…
June 3, 2022
Summer Car Sales Guide for Dealerships 2022
Summer car sales are always important for auto dealerships’ annual results. Over the years, dealers have traditionally relied on summer car sales events to meet their sales goals.
May 27, 2022
Why Dealers Should Focus on Customer Communication
With new and used vehicle transaction prices plateaued at historic highs and OEM incentives limited, some auto dealers are considering pumping the brakes on their marketing efforts…
May 20, 2022
Increasing Dealership Conquest Car Sales in 2022
The automotive industry has been hit with challenges for many years now due to supply shortages, changing customer trends and digitalization. Now as ongoing inventory shortages are…