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Back to Menu Why Mastermind
Why Mastermind
  • Mastermind Platform Overview
  • Predictive Data
  • Proactive Marketing
  • Buyer Insights and Analytics
  • Dedicated Support
Our Solutions
Our Solutions
  • Acquire Inventory
  • Increase Retention
  • Work the Drive
  • Conquest from Competitors
  • Dealer Case Studies
Resources
Resources
  • Adapting to Inventory Challenges
  • Mastermind Blog
  • Increase Loyalty & Retention
  • Conquesting Competitors
  • Working the Service Drive
  • Acquire More Used Cars
  • Marketing Best Practices
  • Professional Development Tips
  • Optimize Your Digital Retailing
  • Future Trends & Data Analytics
  • COVID-19 Resources
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February 12, 2021
4 Ways for Dealerships to Create a Transparent Customer Experience
At the core of any great relationship is trust and transparency. So, it makes sense as businesses around the country (car dealerships included) determine how to best adapt to chang…
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February 5, 2021
4 Strategic Staffing Best Practices for Dealerships in 2021
Hiring and staffing can be one of the most frustrating and tedious components of life at auto dealerships. And now more than ever, making the right hiring decisions and developing…
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January 8, 2021
Best Practices for Building a Digitally Savvy Dealership Team
Dwelling on the problems brought on by the pandemic can be exhausting, but there are many silver linings. Perhaps no lesson was learned as quickly as auto dealerships’ dependence o…
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December 11, 2020
Adapting to 2021 Inventory Challenges
While aggressive OEM incentives largely offset COVID-19’s impact on vehicle sales, the impact on automotive production and dealership’s inventories hasn’t seen the same relief. In…
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November 13, 2020
Virtual Dealership Events: The Silver Lining in Auto Industry Events
With continuing COVID-19 safety procedures and guidelines, virtual events and experiences have surged in popularity in 2020. Trade shows, educational summits, massive annual confer…
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October 30, 2020
3 Best Practices for Service Drive Prospect Acquisitions
It’s rare to find a dealership completely unaware of the value of their service drive. Parts and service sales currently account for 12.5% of new vehicle dealership’s total sales,…
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October 29, 2020
Scary Bad Car Dealership Ads For Halloween
There’s plenty to be scared of when it comes to Halloween, and the parade of car dealership ads touting “monster savings,” “scary good deals,” and “price slasher deals” are staples of the genre and unfortunately among them...
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October 23, 2020
Data Mining 101: Why Dealerships Need to Go Beyond Traditional Equity Mining
For over two decades, brands have turned to data mining techniques to fuel critical business decisions.   As computer storage capacity increased throughout the 1980s, com…
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September 10, 2020
3 Best Practices for Pre-Owned Car Dealerships
Dealers are more focused than ever before on maximizing the profitability of their used car operations. Thanks to disruptions from the pandemic, many dealers have seen their busine…
Read More
September 3, 2020
How to Improve Auto Dealership Efficiencies With Digital Tools
While customers may shop around for fuel efficiency, they have nothing on dealers who are seemingly on a constant search for operational efficiency. With razor-thin margins and cut…
Read More
July 10, 2020
3 Tips For Proactively Promoting Dealership Customer Retention
Customer retention can make or break a dealership’s bottom line. That’s why customer relationship management has become such a hot topic – and why in recent years automotive dealer…
Read More
May 27, 2020
What Car Shoppers Are Asking Now & How Auto Dealers Can Adapt to Changing Buying Behaviors
The COVID-19 pandemic is an evolving situation, and with each set of updated or loosened restrictions, consumers have new questions about what this means to them. Auto dealers find…
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