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Inspiring content for smarter car selling.

September 24, 2021
Three Tips to Create a Customer Experience Driven Dealership Culture
Rapid digitalization due to the pandemic and historic inventory shortages put a spotlight on the critical importance of car dealership customer experience to the automotive buyer j…
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August 31, 2021
Best Practices for Auto Dealers to Communicate with Customers
Of all the components that add up to a successful sale in the automotive industry, your dealership’s communication with customers is the single most crucial factor your team…
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April 9, 2021
How to Reimagine the Dealership BDC
Dealership business development centers, also known as BDCs, have long been the topic of debate at many auto dealerships. But, never has the topic been more relevant than now. …
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March 19, 2021
3 Ways to Use Data to Tackle Current Dealership Challenges
What are your dealership’s greatest challenges in 2021? Are they the same today as they were five years ago? Chances are, they’ve likely evolved over time.  Most dramatically,…
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March 12, 2021
3 Steps to Strengthen Your Dealership’s Core for the Future
By this point, it’s no surprise to dealers that the vehicle buying journey is changing, with many dealerships being quick to adapt to the sudden surge in demand for digital retaili…
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March 5, 2021
How To Work The Service Drive – Part 2
While the automotive retail industry proved to be incredibly resilient amid unprecedented industry challenges and rapidly evolving consumer buying behaviors, one critical departmen…
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February 19, 2021
3 Steps to Get Ahead of Auto Leads with Proactive Dealership Marketing
Exiting an incredibly challenging year for auto dealers and consumers alike, automotive sales started off strong in 2021, growing by 11% month-over-month in January according to IH…
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February 12, 2021
4 Ways for Dealerships to Create a Transparent Customer Experience
At the core of any great relationship is trust and transparency. So, it makes sense as businesses around the country (car dealerships included) determine how to best adapt to chang…
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February 5, 2021
4 Strategic Staffing Best Practices for Dealerships in 2021
Hiring and staffing can be one of the most frustrating and tedious components of life at auto dealerships. And now more than ever, making the right hiring decisions and developing…
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January 8, 2021
Best Practices for Building a Digitally Savvy Dealership Team
Dwelling on the problems brought on by the pandemic can be exhausting, but there are many silver linings. Perhaps no lesson was learned as quickly as auto dealerships’ dependence o…
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December 11, 2020
Adapting to 2021 Inventory Challenges
While aggressive OEM incentives largely offset COVID-19’s impact on vehicle sales, the impact on automotive production and dealership’s inventories hasn’t seen the same relief. In…
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November 13, 2020
Virtual Dealership Events: The Silver Lining in Auto Industry Events
With continuing COVID-19 safety procedures and guidelines, virtual events and experiences have surged in popularity in 2020. Trade shows, educational summits, massive annual confer…
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