July 2, 2020
Finding New Opportunity in Pre-owned Vehicle Sales
It’s clear that used vehicle sales are going to make or break 2020 for many auto dealerships. Even before COVID-19 disruptions, auto industry sales trends reflected a growing oppor…
June 26, 2020
Summer Car Sales Guide For Auto Dealerships
Summer car sales are always important for auto dealerships’ annual results, and dealers have long depended on traditional summer car sales events, including always-popular Labor Da…
June 5, 2020
Increase Your Dealership’s Conquest Marketing Leads Post Pandemic
Fact: conquest auto sales help dealers hit sales targets at the end of the month. That’s never been truer than right now, as the unprecedented disruptions to new and used vehicle s…
May 15, 2020
How to Make the Most of Your Auto Leads in the Post-Pandemic Market
As we’ve discussed before, digital analytics have changed the traditional balance of quality versus quantity in auto sales leads. Automating the auto lead generation and analysis p…
January 24, 2020
How to Take Your Dealership Reporting to the Next Level
Marketers rank high-quality data as the number one factor driving performance success. Have you invested in quality automotive marketing data at your dealership, and in turn, are y…
December 6, 2019
5 Data-Driven Reasons Why Your Dealership Needs a Sales Platform
Why does your auto dealership need a sales platform? The answer is simple: We’re living in the age of data – and it’s become clear that businesses who don’t adapt to that reality c…
October 11, 2019
How to Overcome Common Dealership Challenges
Every day, car dealers face a wide array of challenges that can range from simple annoyances to significant strategic threats to their dealership’s bottom line. Dealership leaders…
August 23, 2019
How to Leverage Labor Day to Sell More Cars
How to Leverage Labor Day to Sell More Cars Holidays are traditional tentpoles in automotive dealership marketing campaigns, whether it’s end-of-year holiday sales events, quirky H…
July 19, 2019
How to Improve Your Car Dealership’s Sales Team
A productive and efficient sales team is the lifeblood of a dealership. While many auto dealer sales trainings focus on big-picture tips and tricks, not enough dig into the core fa…
June 21, 2019
4 Ways Dealerships Can Sell More Cars by Bringing in More Customers
4 Ways to Increase Customer Traffic at Your Dealership As game-changing as the Internet has been for dealers, the best way to sell more cars at a dealership continues to be getting…
May 24, 2019
How to Increase Dealership BDC Effectiveness
With the rise of the Internet, many dealerships have launched Business Development Centers, or BDCs, and charged those teams with the mission of converting online leads and other i…
April 5, 2019
The State of Automotive Financing: What Dealers Need to Know
Don’t close down your F&I department just yet, as it turns out the dealer-assisted loan might not be dead after all. Despite what some media reports recently claimed, your abil…
