PRIVACY POLICY
PRIVACY POLICY
PRIVACY POLICY (PUBLIC)
Last Updated December 16, 2019
automotiveMastermind Inc. (“aM”) is a software as a service digital marketing company that provides, among other things, an online platform for predicting consumer purchasing behavior for marketing and advertising purposes. The full range of aM’s services (the “Services”) shall be as defined in aM’s Terms of Service (Public) or at such other web address as may be notified to you from time to time.
The Terms of Service (Public) are subject to change from time to time, as described in more detail in the Terms of Service (Public). Any terms capitalized but not defined herein shall have the meanings ascribed to them elsewhere in the Terms of Service (Public).
aM provides this Privacy Policy to inform you of aM’s policies and procedures related to the collection, use and disclosure of your information. This Privacy Policy may be updated from time to time. If we make material changes to this Privacy Policy, we may also notify you by other means prior to the changes taking effect, such as by posting a notice or sending you a notification. You are advised to consult this Privacy Policy regularly for any changes. We will note the effective date of the latest version of our Privacy Policy at the beginning of this Privacy Policy.
As used in this Privacy Policy, the terms “using” and “processing” information include using cookies on a computer, subjecting the information to statistical or other analysis and using or handling information in any way, including, but not limited to collecting, storing, evaluating, modifying, deleting, using, combining, disclosing and transferring information within aM’s organization or among its affiliates within the United States or internationally.
PURPOSE AND USE OF PERSONAL INFORMATION
aM may use your personal information for operational, legal, administrative, and other legitimate purposes permitted by applicable law. Some of the ways we may use personal information include:
PERSONAL INFORMATION
“Personal information” is any information that can be used to identify an individual or device, and may include things such as your name, physical address, email address, phone number, login information, marketing preferences, company affiliation, geographic location, or payment card information. aM may also collect other information that you provide as part of your use of the Services (e.g., without limitation, zip code and individual preferences) (“Non-Identifying Information”).
aM uses your Personal Information (in some cases, in conjunction with your Non-Identifying Information) mainly to provide the Services, complete and process your reservations, if applicable, and administer your inquiries.
Certain Non-Identifying Information would be considered a part of your Personal Information if it were combined with other identifiers (for example, combining your zip code with your street address) in a way that enables you to be identified. But the same pieces of information are considered Non-Identifying Information when they are taken alone or combined only with other non-identifying information. aM may combine your Personal Information with Non-Identifying Information and aggregate it with information collected from other users to attempt to provide you with a better experience, to improve the quality and value of the Services and to analyze and understand how the Services are used. aM may also use the combined information without aggregating it to serve you specifically, for instance to deliver a product to you according to your preferences or restrictions.
aM also uses your Personal Information to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. If you decide at any time that you no longer wish to receive such communications from us, you should follow the unsubscribe instructions provided in any of the communications or submit your request by completing the form on our Privacy Request Page.
When you visit the Services, aM’s servers automatically record information that your browser sends (“Log Data”). This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser type or the webpage you visited before you came to the Services, pages of the Site that you visit, the time spent on those pages, information you searched for on the Site, access times and dates, and other statistics. aM may aggregate, analyze and evaluate Log Data for the same purposes as stated above.
YOUR RIGHTS
We strive to make sure that our information is reliable, accurate, and up-to-date. While personal information is maintained by aM, individuals in certain countries will have rights over how their personal information is processed. To find out what rights apply in your jurisdiction, please visit the ‘Additional Information for Certain Jurisdictions’ section below.
To make a request regarding your personal information, please complete the form found on our Privacy Request Page.
Below is a brief description of rights that may apply to you:
Right to information and access
In some circumstances and subject to certain exceptions, you may have the right to access and request information about the processing of your information. Information typically requested includes:
Right to deletion
In some circumstances and subject to certain exceptions, you may have the right to ask us to delete your personal information.
Right to data portability
In some circumstances, you may be able to request copies of your information in a portable and, to the extent technically feasible, readily usable format that allows you to transmit this information to another entity without hindrance.
Right to object to the sale of your personal information
You may have the right to direct us not to sell your personal information.
Right to nondiscrimination
You may have the right to not be treated differently for exercising your rights.
Upon receipt of a valid request made through our Privacy Request Page, we will take the necessary steps to assess and respond. Please be aware that in order to accommodate some requests we must verify your identity before we can respond to a privacy request and this may require you to provide photographic identity information to aM. Because your personal information—for example, your email address—is often required to access or use aM platforms and technologies, we retain personal information as long as your account is active. You may have the opportunity to correct, update, or modify this information by logging into your account and updating your information online. Please note that some information may be retained on our systems, where permitted by law, even after you request deletion.
Sharing Personal Information
To support the purposes listed above (Purpose and Use of Personal Information), aM may share or disclose personal information to:
There may also be instances when aM may disclose your personal information without providing you with a choice in order to:
In addition, if aM sells all or part of its business or makes a sale or transfer of assets or is otherwise involved in a merger or business transfer, you acknowledge that IHS Markit may transfer your personal information to a third party as part of that transaction.
In all cases aM requires all unaffiliated third parties to treat personal information as confidential. aM will not provide personal information to third parties for their own marketing purposes without your consent.
If you participate in a discussion forum, chat room, or provide comments related to aM on a social media or other public platform, you should be aware that the information you provide there (i.e., your public profile) will be made broadly available to others, and could be used to contact you, send you unsolicited messages, or for purposes neither aM nor you have control over. Also, please recognize that social media forums and chat rooms not controlled by aM may have additional rules and conditions. aM is not responsible for the personal information or any other information you choose to submit on these forums that are not aM controlled.
The Platform may offer you the ability to share personal information through a social networking site (e.g., Facebook, Twitter), using such site’s integrated tools (e.g., Facebook “Like” button, or Twitter “Tweet” button). The use of such integrated tools enables you to share personal information about yourself with other individuals or the public, depending on the settings that you have established with such social networking site. For more information about the purpose and scope of data collection and use in connection with such social networking site or a site’s integrated tools, please visit the privacy policies of the entities that provide these social networking sites.
AGGREGATE INFORMATION AND NON-IDENTIFYING INFORMATION.
aM may share aggregated information that does not include Personal Information and aM may otherwise disclose Non-Identifying Information and Log Data with third parties for industry analysis, demographic profiling and other purposes. Any aggregated and Non-Identifying information shared in these contexts will not contain your Personal Information.
COOKIES
Like many websites, aM uses “cookies” to collect information. A cookie is a small data file that we transfer to your computer’s hard disk for record-keeping purposes. aM uses cookies for two purposes. First, aM utilizes persistent cookies to save your login information for future logins to the Services. Second, aM utilizes session ID cookies to enable certain features of the Services, to better understand how you interact with the Services and to monitor aggregate usage by you and web traffic routing on the Services. Unlike persistent cookies, session cookies are deleted from your computer when you log off from the Services and then close your browser. You can instruct your browser, by changing its options, to stop accepting cookies or to prompt you before accepting a cookie from the websites you visit. You may also use your internet browser to automatically or manually delete cookies. For more information about these options, please refer to the instructions in the ‘Help’ section of your browser. If you do not accept cookies, however, you may not be able to use all portions of the Services.
PHISHING
Identity theft and the practice currently known as “phishing” are of great concern to aM. Safeguarding information to help protect you from identity theft is a top priority. aM does not and will not, at any time, request your credit card information, your login information, or national identification numbers in a non-secure or unsolicited e-mail or telephone communication. For more information about phishing, visit the Federal Trade Commission’s website.
COMPLIANCE WITH LAWS AND LAW ENFORCEMENT
aM cooperates with government and law enforcement officials and private parties to enforce and comply with the law. aM will disclose any information about you to government or law enforcement officials or private parties as aM, in its sole discretion, believes necessary or appropriate to respond to claims and legal process (including but not limited to subpoenas), to protect the property and rights of us or a third party, to protect the safety of the public or any person, or to prevent or stop activity aM may consider to be, or to pose a risk of being, illegal, unethical or legally actionable activity.
SECURITY
aM has physical, administrative, and technical safeguards in place to help protect the personal information aM collects. While there is no such thing as perfect security on the Internet, we will take reasonable and appropriate steps to ensure the safety of your personal information.
RETENTION OF PERSONAL INFORMATION
aM will retain your personal information as needed to fulfill the purposes for which it was collected. We will retain and use your personal information as necessary to comply with our business requirements, legal obligations, resolve disputes, protect our assets, and enforce our agreements.
ADDITIONAL INFORMATION FOR CERTAIN JURISDICTIONS
California
For the purposes of this section, “personal information” means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household.
In some circumstances and subject to certain exceptions, California residents have the right to information and access; deletion; data portability; object to the sale of your information; and the right to nondiscrimination.
You may exercise your access rights through the Privacy Request Page or by dialing toll-free 1-800-801-0018. You may opt-out of the sale of your personal information, by visiting the California Do Not Sell My Personal Information Request Page.
Categories of Personal Information Collected, Sources, Purpose of Processing, and Third Parties with Whom Personal Information Is Shared Within the Last 12 Months:
| Category | Category Description | Collected |
| Identifiers. | A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, national identification number (including SSN), driver’s license number, passport number, or other similar identifiers. | ✔ |
| Protected classification characteristics. | Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information). | ✔ |
| Commercial information. | Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories, or tendencies. | ✔ |
| Biometric information. | Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data. | X |
| Internet or similar network activity. | Browsing history, search history, information on a consumer’s interaction with a website, application, or advertisement. | ✔ |
| Geolocation data. | Specific physical location or movements. | X |
| Sensory data. | Audio, electronic, visual, thermal, olfactory, or similar information. | X |
| Professional or employment-related information. | Current or past job history or performance evaluations. | ✔ |
| Non-public education information. | Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records. | X |
| Inferences drawn from other personal information. | Profile reflecting a person’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes. | X |
| Other | Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e), such as name, signature, Social Security Number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Some personal information included in this category may overlap with other categories. | ✔ |
LINKS TO OTHER SITES
aM’s Services contain links to other websites. If you choose to visit a third-party link, you will be directed to that third party’s website. The fact that we link to a website is not an endorsement, authorization or representation of aM’s affiliation with that third party, nor is it an endorsement of their privacy or information security policies or practices. aM does not exercise control over third party websites. These other websites may place their own cookies or other files on your computer, collect data or solicit personal information from you. Other sites follow different rules regarding the use or disclosure of the personal information you submit to them. aM encourages you to read the privacy policies or statements of the other websites you visit.
OUR POLICY TOWARD CHILDREN
The Services are not directed to persons under 18. aM does not knowingly collect personally identifiable information from children under 13. If a parent or guardian becomes aware that his or her child has provided us with Personal Information without their consent, he or she should contact aM at info@automotivemastermind.com. If aM becomes aware that a child under 13 has provided it with Personal Information, aM will delete such information from its files.
CONTACTING US
If User has any questions about this Terms of Service, User should contact aM at:
One Park Avenue 14th Floor
New York, NY 10038
OR
Email: info@automotivemastermind.com